Not Studio, a digital studio specialising in fashion and e-commerce, reached out for help with their client FrameChain, an upmarket eyewear accessories brand based between London and Madrid. They were looking for e-commerce imagery to help launch their new collection, and we were happy to oblige! The challenge was to capture the sharp precise detail in these high-value accessories while keeping the imagery very subtle, nuance, and natural. We created some great layouts by playing around with chain shapes and spectacles, and the resulting images have tested well on both their online store and paid social!
ClientFramechainServicesProduction, Photography, RetouchingLinkwww.framechain.co.ukYear2019PhotographyIra GiorgettiArt DirectionChris LandAssistantLucia DiazProducerMark BageAgencyNot Studio
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